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Unlocking the eSIM Market:
Liberty Latin America Modernizes Wholesale with Cloud-Native Speed

Challenge

The eSIM market presents a massive and growing revenue opportunity for Communications Service Providers (CSPs), particularly in wholesale segments like travel apps, resellers, and IoT. However, legacy Business Support Systems (BSS) proved fundamentally misaligned with this dynamic nature. Their complexity and inflexibility impeded Liberty Latin America’s ability to effectively manage and monetize this emerging digital opportunity.

This shortfall created significant hurdles in capturing the full market value, including:

  • Cumbersome partner management: Complex integrations and lengthy contracts slow down onboarding for resellers and IoT businesses. This inflexibility also restricts the offering of tailored plans and pricing.
  • Limited scalability and elasticity: Monolithic systems struggle with the fluctuating demand of eSIM, potentially causing performance issues during peak usage.
  • Higher costs: Legacy systems require large investments in ongoing maintenance and upgrades.
  • Integration challenges: Legacy BSS lack modern APIs for smooth connection with wholesale partners’ digital platforms, leading to data silos.

Solution

LLA chose LotusFlare’s eSIM Express—a platform distinguished by its agile, cloud-native architecture and infused with best practices derived from LotusFlare’s own Nomad eSIM business line.

Key platform functionalities include:

  • Multitenant Architecture – The platform is designed to securely host and manage multiple partners simultaneously. Every tenant maintains their own separate data integrity and unique business configurations.
  • Partner Onboarding – Partners get credentials and access to manage packages, subscriber activation, and usage dashboards.
  • No-Code Catalog Management – Empowering non-technical staff to rapidly configure and launch new roaming packages, data bundles, and promotional offers.
  • Real-Time Usage Tracking – Alerts, usage thresholds, and fraud detection via usage analytics.
  • Billing and Settlement –  Wholesale rating, invoicing, and dispute management.
  • REST APIs – For easy integration with external systems (reseller or CSP).
  • Policy Control Integration – Real-time session control through PCRF/Gx interface.
  • Security & Compliance – Secure access, logging, and role-based controls across tenants.

Outcome

The implementation of LotusFlare eSIM Express delivered significant benefits to Liberty Latin America. This included:

  • An improved user experience for both Liberty Latin America’s teams and their wholesale partners.
  • Accelerated partner onboarding through seamless API integration, reducing the time and complexity of bringing on new resellers.
  • Simplified partner management via intuitive tools and self-service portals.
  • No-code configuration allows non-technical staff to onboard new client companies, create plans and offer advanced services with no additional IT development.
  • Seamless integration with existing network infrastructure.

“Liberty Latin America partnered with LotusFlare for its deep expertise in the eSIM domain but also its unique ‘from customer experience down’ approach. LotusFlare prioritizes the user experience and enables Liberty Latin America to lead the eSIM wholesale market and deliver exceptional value to its partners and customers.”

Phillip Bronsdon, Head of Business Monetization & Partnership Development at Liberty Latin America.

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