With more than 60 million subscribers, Globe is the leading telecom operator in The Philippines.
As a part of their ‘challenger’ ethos, they strive to provide their customers with the most up-to-date digital experiences available. LotusFlare has been working with Globe since 2017 as their technology and digital customer experience partner.
A dashboard provides real-time information on data and Wi-Fi usage, and lets customers enable and disable mobile data usage at the individual app level.
Switch rewards users for their loyalty by letting them access exclusive offers for new bundles and new entertainment offers (music apps, gaming app). A chatbot provides them with instant help with their queries while a tiered rewards system lets them accumulate redeemable points as their tenure and spend grows.
A member-get-member program turns customers into brand ambassadors by letting them easily invite family and friends into the app. This is a powerful lever of user acquisition for Globe and helps existing customers gain more loyalty points.